Frequently
Asked Questions
Frequently
Asked Questions
Your Questions Answered
About THE WARM Method
Your Questions Answered
About THE WARM Method
Getting Started & Implementation
No. Our well-rehearsed setup process is designed for minimal disruption to your operations. We start small and risk-free by integrating The WARM Method alongside your existing systems. Within 1 month you'll be wondering why you hadn't done this sooner. Our team collaborates directly with your staff and provides hands-on training to ensure everyone is comfortable with the simple SMS-based system.
We provide a simple media player that connects to your existing TV infrastructure through spare HDMI ports in your current modulator, or directly to individual TVs if needed. Our team handles the installation and setup - no technical expertise required from your staff. The system operates parallel to whatever you currently use, so there's no disruption to existing displays.
Yes. The entire TV display and raffle system operates on a risk-free trial basis with no upfront commitment. You get full functionality during the trial period with no obligation to continue. If you decide not to proceed after the trial, simply return our hardware - it's that simple.
Most venues see immediate improvements in display engagement within the first week as fresh content starts flowing. Measurable website traffic growth typically appears within 30 days, with social media engagement improvements following shortly after. Our case studies show sustained growth patterns developing over 3-6 months as the system becomes fully integrated into daily operations.
How The System Works
It's incredibly simple: when something worth celebrating happens at your venue - a member wins a prize, a team achieves something special, a community event creates authentic joy - staff take a photo with their smartphone and send it via SMS to your venue's dedicated publishing number. This takes under 30 seconds. The system then automatically distributes your content across all venue TV displays (within 30 minutes), your website homepage, creates new blog posts, and shares to Facebook and Instagram.
The WARM Method uses technology everyone already knows - smartphones and SMS. No new software to learn, no complex procedures to remember. If your staff can send a text message, they can use our system. We also provide the Story Generator app that transforms basic details into professionally crafted captions, removing any writing pressure from staff members.
Simply create a Facebook Post at your club's Facebook Page with an image and description, then include #wp at the end. We also automate your Facebook Events. After posting, allow up to 30 minutes for content to appear on your TVs and website. If your post is date-based (like today's dining special or this Saturday's event), it automatically removes when that date passes. Other content stays for 2 weeks.
Absolutely. The WARM Method connects your entire team - management, staff, caterers, trivia hosts, bowlers, and community partners - directly to your venue's screens, website, and social media through SMS. This creates authentic content from people who are naturally engaged with your community, making your marketing feel genuine rather than corporate.
Gaming & Entertainment Features
Our software-free solution includes effortless management of raffles and member draws, plus advanced features like CashKing (digital version of "Jag the Joker"), Music Bingo, and various hybrid event combinations. All gaming features can be controlled from any smartphone or tablet without installing software, and integrate seamlessly with your TV displays.
Digital raffles include countdown features, prize tracking, and custom setup options. Member draws use actual member names for greater emotional impact and can be scheduled at 30-minute intervals - perfect for busy nights. Everything is managed through secure web links accessible from any device, and results appear immediately on all venue screens.
Yes. CashKing is our digital version of traditional card games, displayed on all screens throughout your venue with automated weekly promotion across all marketing channels. Music Bingo is 100% automated with one-button launch, optional mobile integration via QR codes, and your promotional content displayed throughout the event. Both can be scheduled flexibly to suit your venue.
Website & Digital Presence
If you have a WordPress website (most venue sites do), we can create an enhanced version of your homepage complete with automated features that align with your club displays and social media. This is developed privately without interrupting your existing website, then integrated seamlessly when ready. Your website transforms from a static brochure into a dynamic community hub.
Every authentic moment captured through SMS publishing automatically becomes fresh homepage content and new blog posts. This constant stream of fresh, locally-relevant content significantly improves your Google search visibility. Combined with our SEO expertise, venues typically see improved search rankings within 3-6 months of implementation.
This integrated solution ensures all your primary channels work together cohesively, which is far more effective than relying on social media alone. The authentic community posts help "warm up" your website and displays that may have been ignored before. We consistently see significant website traffic growth as the strategy improves search engine rankings and gives people genuine reasons to return to your site.
Staff & Operations
The opposite. The WARM Method is designed around the 2-minute rule - the entire process from identifying a community moment to capturing and publishing it takes less than 2 minutes. Staff document authentic moments they're already witnessing rather than creating artificial marketing content. This amplifies existing community engagement activities rather than adding new responsibilities.
Success depends on management treating marketing activities as non-negotiable operational requirements, just like opening procedures or safety protocols. When community content creation becomes standard operating procedure rather than optional activity, adoption rates improve dramatically. We help establish accountability systems that make this sustainable.
Unlike complex marketing systems that fail when staff leave, our SMS-based approach can be taught to new team members in minutes. The automated backend handles all technical complexities without requiring venue staff to understand or manage these processes. Marketing effectiveness continues regardless of staff changes or operational pressures.
Results & Performance
Yes. Our portfolio includes over 40 venues with documented performance data. For example, Tathra Bowlo achieved 100% website growth, 136% Facebook engagement growth, and 327% Instagram growth. Club Lake Cathie saw 41% website traffic increase and 100% Instagram improvement. Maryborough Highland Society achieved consistent growth over 2+ years. We provide case studies relevant to your venue type and size.
We track meaningful business indicators rather than vanity metrics. This includes website traffic quality, social media engagement depth, cross-channel integration effectiveness, and correlations with operational outcomes like event attendance and membership growth. You receive comprehensive reports through Agency Analytics that show how digital improvements connect to real business results.
Most club social media fails because it focuses on promotion rather than community. Generic "steak night Tuesday $15" posts don't create connection - they train audiences to ignore you. The WARM Method fills your channels with authentic community moments, member achievements, and genuine celebrations that people actually want to see and share.
Service Options & Pricing
The WARM Method focuses on authentic community content and multi-channel distribution through SMS publishing. Complete Club Marketing includes everything from WARM Method plus comprehensive graphic design, custom website development, social media management, weekly email newsletters, SEO optimization, and dedicated account management. Think of WARM Method as the foundation, with Complete Club Marketing as the full-service upgrade.
Absolutely. We recommend starting with WARM Method to experience our approach and results, then considering Complete Club Marketing once you've seen the impact. There's no large upfront commitment - you can upgrade or downgrade your service level at any time as your needs change.
Our pricing model eliminates large upfront fees by spreading costs over manageable monthly payments. You get premium marketing services - including a brand-new website delivered upfront with Complete Club Marketing - without the cash flow impact. This approach typically costs significantly less than hiring multiple vendors or a traditional marketing agency, while delivering better results through our specialized club expertise.
Technical & Support
The system works even during internet outages via 5G backup connectivity. Your displays continue operating, and content publishing resumes automatically when connection is restored. We've designed the system for the real-world challenges that small venues face.
Our team becomes an extension of your team. Beyond the core service, we're available for troubleshooting, adhoc digital tasks, and strategic guidance. You have a single point of contact who understands your venue and works seamlessly with your existing operations. We also provide ongoing training and system optimization based on your results.
None. This is completely obligation-free during the trial period. Experience the entire end-to-end solution with no commitment. If it's not right for your venue, simply return our hardware and there are no further obligations. We're confident in our results, which is why we can offer this risk-free approach.