What is Social Digital Signage?
Social Digital Signage creates higher member retention, new memberships, and a thriving club.As a licensed club, your digital displays are so important for keeping members informed, creating community and growing your member base. However, what should be the most social channel of all, plays second fiddle to Facebook which is quick and easy.
By doing that, you are training your audience to ignore all other channels.
Enter “Social Digital Signage”. Our service takes those Facebook posts and events, enhances them with entertaining captions - and seamlessly displays them across all of your club screens, blended with a wide variety of other photos, graphics and videos to create truly "social" digital signage.
Now that your club displays and all your online channels are continuously filled with exciting new content, often featuring members and their families… your members pay more attention to them, recognise other members and feel a community spirit. With more attention on the screens, you attract new members, have more members attend your events, increase your gaming revenue and so much more.
How does it work?
Besides automating your TV displays with social content, we also create an integrated system that includes your website.
The problematic dependance on Facebook now becomes your superpower!Do your club displays create no impact?
Do your club displays create no impact?
Most clubs are resigned to uninspiring TV display promotions - you can see this evidenced by dull, repetitive visuals that fail to make any impact.
Walking through any club, it’s clear that the visuals are being powered by outdated systems and attention naturally drifts elsewhere. Grabbing the attention and enhancing the experience of your patrons is an unrealistic goal - as a result, there is no measurable impact created by the TV displays.
Measurably Retain More Members
Measurably Retain More Members
Social Digital Signage makes it effortless to stay connected with members, ensuring they feel part of our community.
Our approach is to put a personal spotlight on members and local groups. It’s not just generic content on the displays - instead, our members regularly see themselves and people they know featured on the screens and website with the same effortless flow as social media.
Your club now becomes a true reflection of your community, making members and guests feel involved and represented. It’s like putting a mirror to the community and showing, "This is your space. You matter here."
Attract New Members
Attract New Members
Social Digital Signage helps attract new members by showcasing membership offers on screens that people are actually paying attention to. By creating a vibrant, community-focused atmosphere in the club, it becomes clear that this is the place to be.
An engaging environment has more members wanting to join and helps to build an exciting energy inside the club, evolving into real membership growth.
Boost Member Lifetime Value
Boost Member Lifetime Value
Social Digital Signage drives up event attendance by keeping members informed through screens and online channels they are actually paying attention to.
By making event details visible at just the right moment - whether they’re finishing work or dropping by - members are more likely to spontaneously join in or sign up.
SOCIAL DIGITAL SIGNAGE IS DIFFERENT FROM YOUR CURRENT CLUB DISPLAYS
Feature | Current Club Displays | Social Digital Signage |
---|---|---|
Inspiring displays that make a measurable impact on member count | ||
Maximised displays to powerful engagement tools without breaking the bank | ||
High member-retention | ||
Steady increase in member sign-ups | ||
Consistent great turnout on special events | ||
Significant increase in gaming revenue |
Posting to Facebook without also updating all your club TVs and website is like leaving your astronauts on the launchpad.
Reach 5% of the masses with your current FB strategy and pay FB for the privilege to boost your rockets…
"Social Digital Signage"
Features
Features
Photo/video publishing
Using Google Drive, you can add photos or videos, and our team optimises and gets them launched - streamlined and hassle-free.Auto TV events and posts
Simply post your events to Facebook, and rest assured that they will appear on all of your other channels in the optimal format. New events will be embedded into your website home page and events pages, including direct ticketing links.Hassle-free website makeover with ongoing dynamic updates
New social media posts will be embedded into the homepage as a tile, and linked to a dedicated page on your website. This is great for your SEO as your website grows with more and more highly relevant content, on auto-pilot.Pub & Club Co’s unique Gaming options:
Pub & Club Co’s unique gaming options are promoted by Social Digital Signage, and then managed on the day from any mobile device, without complex software required.Testimonials & Case Studies
Testimonials & Case Studies
Case Study #1
Telarah Bowling Club
Case Study #2
Singleton Diggers
Case Study #3
Muswellbrook Workers
SOCIAL DIGITAL SIGNAGE PACKAGES INCLUDE A FREE HOME PAGE MAKEOVER
SOCIAL DIGITAL SIGNAGE PACKAGES INCLUDE A FREE HOME PAGE MAKEOVER
Your Facebook Posts and Events arrive automatically across your venue displays, but we go further by providing a free upgrade to your website.
Ready to see a live demo?
In a quick demo we'll show you how similar sized clubs are approaching their marketing and the results they are experiencing.
Frequently Asked Questions
Frequently Asked Questions
Sticking with your current, outdated approach means continuing the cycle of adhoc updates that don’t make a difference - and falling behind other local clubs you’ve seen.
Switching to Pub and Club Co is straightforward, step-by-step and hassle-free for you. Within 1 month you’ll be wondering why you hadn’t done this a long time ago …
Our well-rehearsed setup process, collaboration with your team and hands-on training ensure minimal disruption for you.
We’ll start small and risk-free by integrating Social Digital Signage.
From there, our Complete Club Marketing service works alongside your existing systems/staff so nobody is in each other's pockets.