Essentials Package
You create the content...
We publish it everywhere.
We publish it everywhere.
Authentic, community-first marketing that drives foot traffic, member engagement, and measurable revenue growth for licensed venues.
The Essentials Package
WHAT'S INCLUDED IN THE ESSENTIALS PACKAGE
Design Resizer - create your own graphics (or with AI), we resize and publish them everywhere
The SPAM Channel
Most venues struggle with the same TV display problem: endless loops of promotional content that patrons have learnt to ignore completely.
The problem isn’t the screens themselves - it’s that updating them requires technical knowledge your staff doesn’t have time to learn, nor to maintain. So the same outdated slides run for weeks.
Meanwhile, venues using The Essentials Package update their venue displays in real-time - member celebrations, event highlights, community moments - all published via SMS in under 60 seconds. Fresh content that patrons actually watch.
“You belong here”
When members see themselves celebrated on your screens and website - their achievements, their events, their community moments - they feel seen, valued, and part of something bigger.
This goes beyond promotional content. Your staff captures authentic moments - member milestones, club achievements, community celebrations - and publishes them instantly across screens, website, Facebook, and Instagram. Real people, real stories, shared the moment they happen.
Instead of passive content, your displays become personal and familiar. Members see themselves, their friends, and their community reflected - creating a stronger emotional connection to your club.
Attract New Members
Your website becomes a dynamic discovery tool - ranking on Google when people search for local clubs and showing a vibrant community rather than a static brochure.
When potential members visit, they see screens showing authentic community moments - locals celebrating wins, packed events, genuine atmosphere. Not generic promotional slides.
When patrons see an engaged, energetic community, they want to be part of it. The result? More sign-ups, more word-of-mouth, and a club culture that attracts new members organically.
Gaming features like raffles, draws, and Jag the Joker integrate seamlessly with your displays - creating visible excitement that new visitors can see and experience the moment they walk in.
Boost Member Lifetime Value
Members who attend more events stay longer and spend more. This service makes it easier for them to see what’s on - increasing spontaneous attendance and building stronger venue habits.
Event details appear on your website (when they search), in-venue displays (when they visit), Facebook and Instagram (when they scroll). Multiple touchpoints throughout their day mean they’re far more likely to see what’s on and make a spontaneous decision to join in.
Create Your Way
Design your own posters in-house, or generate them with AI. Upload the finished artwork to The Vault and we handle the rest, resizing it for every channel and publishing it across your website, socials and TV displays.
No design skills required to get started. No repetitive resizing or uploading either. Just create once and we make sure it shows up everywhere it needs to.
Open to all clients, including EssentialsPublishing included: website, socials and TV
Create Your Way
Design your own posters in-house, or generate them with AI. Upload the finished artwork to The Vault and we handle the rest, resizing it for every channel and publishing it across your website, socials and TV displays.
No design skills required to get started. No repetitive resizing or uploading either. Just create once and we make sure it shows up everywhere it needs to.
One poster in. A whole campaign out.
Included with Essentials
The resizing and publishing that venues normally pay a full-service team to handle is done here, from a poster your own team made. Your staff create it once. Everything after that is ours.
Included with Essentials
The resizing and publishing that venues normally pay a full-service team to handle is done here, from a poster your own team made. Your staff create it once. Everything after that is ours.
Features
Everything you need when your team creates the content
Features
Everything you need when your team creates the content
TV publishing
Text message publishing updates all in-venue displays instantly. Perfect for staff, third-party providers (caterers, trivia hosts), and event coordinators. No technical knowledge required.
TV events
Facebook events automatically appear on your TV displays and website calendar. Create once, publish everywhere - keeping all channels synchronised without manual updates.
web makeover
Transform your static website into a dynamic community hub. Live event calendar, SMS-published updates, member stories - automatically updated across all pages.
Gaming
Integrated gaming features for raffles, draws, and Jag the Joker. Results display automatically on screens and website. No separate software required.Real Venues,
Real Results
Club Lake Cathie
Service start: October 2024
Maryborough Highland Society
2+ years of service
Tathra Bowlo
Comprehensive transformationFROM STATIC BROCHURE TO DYNAMIC COMMUNITY HUB - Your Free Website Transformation
FROM STATIC BROCHURE TO DYNAMIC COMMUNITY HUB - Your Free Website Transformation
Most venue websites are static brochures - outdated information, rarely visited, invisible to Google searches. Meanwhile, all your fresh content goes to Facebook, where it disappears into feeds within hours.
The Essentials Package transforms your website into a live-updating community hub. Every SMS you publish appears on your homepage automatically - events, member celebrations, venue updates. Your website becomes as dynamic as your social media.
The result? Your website ranks on Google (static sites don't), stays fresh without manual updates, and shows potential members an active, vibrant community. All included with The Essentials Package at no additional cost.
See it in Action
In a no-obligation conversation, we'll show you exactly how The Essentials Package works, share case study results from venues like yours, and discuss whether this approach makes sense for your specific situation.
Resources
& Downloads
The Problem & the Solution
Two short reads that frame what most venues are up against, and the shift that fixes it.The Facebook Dependency Spiral
How promotional posting on one platform quietly shrinks your reach, and why the cycle repeats even when you post more.SHARE THE MOMENT
Turn your venue's real moments into content - quick photos and stories from staff and patrons, shared across your socials, website and screens.Foundation
Pick your packageEssentials & Complete Marketing
Two ways to grow: DIY with ample support or outsource your marketing department to us. Everything at a glance.Manage
Run it day to dayThe Vault
Your secure hub for graphics, TV display control, design requests, training resources and performance tracking.Publish
Keep every channel fedTV & Website Content Sources
Four content sources fill your screens and website automatically, keeping your community informed and coming back.Publishing Guide
Create once, publish everywhere. How Facebook posts, Facebook events and your Google Live Drive flow to your TV displays, web slider and socials.Enhance
Get more from every designDesign Resizer
Turn one approved design into every size you need, socials, TV displays, print, automatically.Engage
Keep members coming backRAFFLES & MEMBER DRAWS
Professional raffle and member draw software that increases participation, builds loyalty, and keeps patrons coming back.CashKing
A digital card game that keeps patrons engaged between raffles and member draws.Online Raffles
Run charity and online raffles that reach supporters beyond your venue.Promote
Fill the calendarFooty Tipping
An automated AFL and NRL tipping competition that keeps members engaged all season.LIVE EVENTS
Automate your live events promotion from one Facebook Event across your website, venue screens and social media.TRANSPARENT PRICING
NO SETUP FEES, NO LOCK-IN CONTRACTS
Just $10 per day. No setup fees, no contracts, cancel anytime. Most venues see initial results within the first month.
THE ESSENTIALS
Essentials Package + gaming features$10 /day
MULTI-CHANNEL PUBLISHING:
Live website calendar updates
INCLUDED:
Complete setup & training
Hardware & technical support
Ongoing system updates
No setup fees
No contracts
Whether you want to explore our framework, discuss case study results from venues like yours, or ask questions about implementation - we're here to help.
Schedule a no-obligation conversation to discuss:
- How The Essentials Package compares to your current approach- Whether this methodology makes sense for your venue's specific situation
- Trial options and implementation timeline
NEED MORE THAN THE SYSTEM?
The Essentials Package works well for venues whose teams can capture authentic moments and create content. But some venues need more support.
Complete Marketing includes everything from The Essentials, plus our team handles all content creation, graphic design, website development, social media management, SEO, and weekly communications.
This makes sense for venues where:
- Staff don't have capacity to create content consistently
- Management wants comprehensive marketing without adding to team workload
- The venue has multiple events weekly and needs professional design
Many venues thrive with just The Essentials.
Complete Marketing is for those who want full-service support.